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Privacy Policy for formboard

Last Updated: July 15, 2024

Welcome to Formboard, operated by Merlinsbeard Pty Ltd ("we," "our," "us"). This Privacy Policy explains how we collect, use, and protect your information when you use our form-building platform, https://formboard.co ("Site"). By using the Site, you agree to this Privacy Policy.

1. Information We Collect

1.1 Personal Data: We collect your name, email, and payment information to process your subscriptions and provide our form-building services.

1.2 Form Data: As a form-building platform, we also process form responses that you collect through forms created on our platform. This data is processed on your behalf as the data controller, and we act as a data processor.

1.3 Non-Personal Data: We use web cookies and similar technologies for website functionality, analytics, and to improve our services.

2. Purpose of Data Collection

The data we collect is used for:
- Processing your subscriptions and payments
- Providing customer support and account management
- Sending important updates about our service
- Improving our platform and user experience
- Optimizing our website performance and marketing efforts
- Ensuring platform security and preventing fraud
- Complying with legal obligations

3. Data Collection Practices

We only ask for personal information when it is truly needed to provide a service to you. We collect this information by fair and lawful means, with your knowledge and consent. We will let you know why we are collecting it and how it will be used.

4. Form Data Processing

When you create forms using Formboard:
- You remain the data controller for form responses you collect
- We act as a data processor, storing and processing form data on your behalf
- Form responses are stored securely and can be exported by you
- We do not use form response data for our own purposes
- You are responsible for ensuring compliance with applicable privacy laws for the data you collect

5. Tracking Technologies and Analytics

5.1 Facebook/Meta Pixel:
We use the Facebook/Meta Pixel, a tracking tool that collects data—such as page views and user interactions—for ad conversion tracking and analytics. This helps us measure the effectiveness of our advertising campaigns and improve our marketing efforts. For more details on how Facebook collects and uses data, please see the Facebook Privacy Policy: https://www.facebook.com/privacy/explanation

5.2 Analytics:
We use DataFast, a privacy-friendly analytics tool that collects aggregated, non-identifiable data (such as page views and user interactions) to help us understand visitor behavior and improve our Site. For more information, please review DataFast's privacy policy on their website (https://datafa.st/).

6. Payment Processing

We use Paddle as our payment processor to securely process your subscription payments. Paddle handles all payment information and is responsible for the security of your payment data. For more information about how Paddle processes your data, please review their Privacy Policy: https://www.paddle.com/legal/privacy

7. Data Retention

We only retain collected information for as long as necessary to provide you with your requested service. We protect stored data using commercially acceptable means to prevent loss, theft, unauthorized access, disclosure, copying, use, or modification. Form response data is retained according to your account settings and can be deleted by you at any time.

8. Data Sharing

We do not share your personal data with any third parties except:
- Paddle for processing your payments
- DataFast for analytics (non-identifiable data only)
- Meta/Facebook for advertising performance tracking
- Service providers who assist us in operating our platform (under strict confidentiality agreements)
- As required by law or to protect our rights and safety

We do not sell, trade, or rent your personal information to others.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. This includes:
- Encryption of data in transit and at rest
- Regular security assessments
- Access controls and authentication
- Secure data centers and infrastructure

10. Children's Privacy

We do not knowingly collect data from children under the age of 13. If you believe a child has provided us with their information, please contact us immediately at jake@formboard.co.

11. External Links

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites and cannot accept responsibility or liability for their respective privacy policies.

12. User Rights

Under Australian privacy law, you have the right to:
- Access your personal data
- Correct inaccurate personal data
- Request deletion of your personal data
- Object to processing of your personal data
- Data portability

You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.

To exercise these rights, please contact us at jake@formboard.co.

13. International Data Transfers

Your data may be processed in countries other than Australia. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards.

14. Updates to the Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. If changes are made, we will notify users by email. Continued use of the Site after such updates constitutes acceptance of the revised policy.

15. Contact Information

For questions or concerns about this Privacy Policy, please contact us at jake@formboard.co.

Thank you for using Formboard!